Business Model Development
A business model captures the bigger picture
A business model canvas will force you to focus on the strategically important elements of your business.
Creation of a business model canvas will help you visualise and communicate your business idea or concept into a simple and coherent process.
This will allow you to develop, manage, maintain, market, and sell your product or service to your ideal customer.
Ultimately, the business model canvas acts as a roadmap to achieving your vision and mission.
As a franchisor/franchisee you will need to develop a business model for your franchise network. This will help in documenting existing business models and the creation of an operating manual.
The key elements of business model development offered to our clients are set out below.
Together, we can devise business models that will increase your ROI by targetting your customer segments more effectively and efficiently.
Customer Segments
Customer segmenting is the practice of dividing your customer base into groups of individuals that are similar in specific ways.
Value Proposition
Your value propositions is foundational to any business product or service. It is the concept of the exchange of value between your business and your customer. Generally, value is exchanged when a problem is solved to your customers satisfaction.
Customer Relationships
Relationships define how your business interacts with your customer base. A really helpful way is to create a buyer journey map of your potential customer as they interact with your business.
Customer Channels
Channels are defined as the avenues through which your customer comes into contact with your business and becomes part of the sales cycle.
Key Activities
The key activities of your business are the actions that your business undertakes to achieve the value proposition for your customers.
Key Partners
Key partners are external companies/suppliers/parties you need to achieve your key activities and deliver value to the customer.
Key Resources
Key resources are needed to achieve the key activities of the business.
Costs
Your cost structure is defined as the monetary cost of operating as a business.
Revenue Streams
Revenue streams are defined as the way by which your business converts your value proposition or solution to the customer’s problem into financial gain.
Pricing
It’s also important to understand pricing your product or service accordingly.
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Take advantage of our free marketing review and we’ll give you the feedback you need to pursue your business aims and objectives.